Three Easy Internet Marketing Tips for Vets

Ways to increase business in a veterinary hospital

These days it can be overwhelming to think about new advertising strategies for your clinic. There are a plethora of things that can be done in the ways of local advertising with signs, events, and so on. Additionally, the internet offers a number of really easy ways to get your message out to your clients and potential clients. If you aren’t sure where to start, here are three easy vet internet marketing ideas to get you started.

A Professional Website
This is not the easiest thing on this list, but it is the most important. The start to any internet marketing campaign is having a good website that is easy to use, attractive, and has information on it that will be of use to your clients. If you’re stuck, look up some professional website design tips and tricks to get you started.

This might seem like an odd tip — people stopped actually opening emails in like 2004, right? After they lost their novelty and started to become eerily similar to the amount of paper junk mail that people receive at their homes. The thing is, for whatever reason people actually do open their emails, and the return on investment for email marketing is a pretty surprising $40 per one dollar spent.

Social Media
Another one of the best veterinary marketing ideas that you might not be taking advantage of is social media. It seems like every person and business entity in the world is on one or more social media site these days like Facebook, Twitter, or Pinterest. Find a couple of sites that are going to work for your clinic and stick with them. Make sure you update things frequently and engage with your followers on a regular basis. You’ll have a lot of competition and it can be easy to get forgotten by your followers if you don’t make an effort.

Do you have any other easy veterinary marketing ideas? Let us know in the comments.
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